With the release of initial results from its Environmental Profit & Loss Account, footwear company Puma recently became the first major international company to put an economic value on greenhouse gas emissions and water consumption within Puma's operations and supply chain. Puma and its parent company, PPR Group, have made a commitment to changing the way they account for use of natural resources and say that, within four years, half of Puma's products will be manufactured according to its internal sustainability standard—including using more sustainable materials, such as recycled polyester, as well as ensuring its suppliers develop more sustainable materials and products. 

This piece first appeared in the Guardian Sustainable Business section of www.guardian.co.uk.  

Source: The Guardian and www.ifac.org.